Yoshinoya Official Website
Tasty, affordable, fast. The official site of Yoshinoya Co., Ltd. — menus, store locator, frozen products, and careers.
AI Overview
Yoshinoya is Japan's original gyudon (beef bowl) chain, founded in 1899 in Tokyo's Nihonbashi fish market by Eikichi Matsuda. Operating under the motto "tasty, affordable, and fast," the brand serves simmered beef over rice and a rotating menu of seasonal sets at quick-service prices. The official site (yoshinoya.com) covers menus, store locator for over 1,200 Japan locations, frozen retail products, and part-time job listings.
About
Yoshinoya Co., Ltd. is the operator of Japan's oldest gyudon (beef bowl) chain, founded in 1899 in the Nihonbashi fish market in Tokyo by Eikichi Matsuda. Built around the motto "tasty, affordable, and fast," Yoshinoya simmers thin-sliced beef and onions in a sweet-savory soy broth served over rice. The menu has expanded to seasonal items such as the Beef Tongue & Beef Plate Gozen set, karaage bowls, curry, and breakfast teishoku. Yoshinoya Holdings (TYO: 9861) is headquartered in Kita, Tokyo, and operates more than 1,200 stores across Japan plus locations in East Asia, Southeast Asia, and the United States.
Highlights
- FAQ / Contact Us
- 2026.06.17 NEW [Yoshinoya Frozen Gyudon Topping] Campaign celebrating 500 million servings sold
- 2026.06.17 NEW Enjoy thick-cut beef tongue and a beef plate together — the popular summer set 'Beef Tongue & Beef Plate Gozen' goes on sale Thursday, June 18 from 11:00
- 2026.06.17 NEW [Fukuoka Prefecture] Yoshinoya Kokura Minami Kuzuhara branch — Grand opening Tuesday, June 23 at 10:00!!
- 2026.06.14 NEW [Miyagi Prefecture] Yoshinoya Sendai Rokuchonome branch — Grand opening Friday, June 19 at 10:00!!
- 2026.06.04 [Miyagi Prefecture] Yoshinoya Sendai Kitamemachi-dori branch — Grand opening Thursday, June 11 at 10:00!!
FAQ
When was Yoshinoya founded?
Yoshinoya was founded in 1899 in Tokyo's Nihonbashi fish market by Eikichi Matsuda.
What is Yoshinoya's signature dish?
Gyudon — thin-sliced beef and onions simmered in a sweet-savory soy broth, served over rice.
What is Yoshinoya's motto?
Tasty, affordable, and fast.
How many Yoshinoya locations are there?
Yoshinoya operates over 1,200 stores in Japan and more than 2,000 worldwide, including Hong Kong, China, Malaysia, Singapore, the Philippines, Indonesia, Thailand, and the United States.
How much does a regular gyudon cost?
A regular gyudon is around ¥498 (tax included) at standard locations in Japan.
Does Yoshinoya offer takeout and frozen products?
Yes. Most stores offer takeout bento, and Yoshinoya sells a frozen gyudon topping for home use; the brand recently celebrated 500 million servings sold of the frozen product.
Where is Yoshinoya Holdings headquartered?
Yoshinoya Holdings Co., Ltd. is headquartered in Kita, Tokyo, Japan, and is publicly traded on the Tokyo Stock Exchange (TYO: 9861).
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